About

SMW Group partners with CEOs and Senior Leaders in the healthcare, hospitality, and human capital spaces to enhance engagement, drive performance and communicate strategically. With a team of cutting-edge experts, we achieve measurable impact by aligning people strategy with business strategy and solving the right problem at the right time. We give emerging leaders and career professionals the confidence to speak with influence, remain calm under pressure, and negotiate wisely. 

Sharon M. Weinstein

Sharon M. Weinstein

MS, CRNI-R®, RN, FAAN, CVP, CSP®, Chief Executive Officer

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With 3 decades of experience in corporate Learning & Development, Sharon reaches the hearts and minds of her audiences in an interactive style, on-screen and on-stage, using her clinical background to educate and engage learners. As a speaker, author, coach, and consultant, she’s known for creating and facilitating leadership programs that empower and motivate. She is a CEO, key decision-maker, board member, renowned thought leader, and co-author of Think Differently…18 Strategies to Fix Broken Thinking, solving the right problem at the right time. Founder of SMW Group, and Principal at Diagnostic Thinking LLC, Sharon has been published and quoted in USA Today, The Washington Post, Crain’s Chicago Business, Forbes, Huffington Post, The Moscow Times, Springfield Business Journal, and multiple other business publications. As a Certified Speaking Professional (CSP),  and Certified Virtual Presenter, Sharon is a prolific speaker; visit her site at sharonmweinstein.com. Immediate Past-Chair of the NSA Certification Committee for three years, she is an adjunct clinical professor at the University of Illinois, Chicago, and Purdue Global University School of Nursing, a member of the Advisory Board of Purdue University Global, contributor to the American Nurses Association Professional Issues Fatigue Panel, and a Fellow of the American Academy of Nursing. Within the Sharecare community, Sharon is a nursing expert, member of the Academy of Judges, and Clinical Advisory Board member for CarelinxbySharecare. She chairs the HBA Ambassador Program’s Coaching/Training/Consulting practice and is an HBA Advisor for both Bayer US and Europe. Follow Sharon at https://www.sharecare.com/user/sharon-weinstein-4 and Download her Speaker One Sheet.
Stephen Weinstein

Stephen Weinstein

COO/Business Development

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With more than 35 years of executive healthcare experience, Steve’s expertise is in strategic planning, business development, workforce initiatives, and overall operations in the for-profit and not-for-profit sectors. He is recognized for his knowledge of hospital turnarounds and chronic disease management. A member of the Board of Daps Health, he serves the SCORE community as a business mentor.
Dina Readinger

Dina Readinger

EMBA, CEO of Ace Coaching Company, Creator of Diagnostic Thinking LLC

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Dina has the experience and process for helping private family-owned businesses or publicly traded companies. Dina’s process develops leaders with a new way of thinking for creating a culture where people are inspired to stay and be a part of the change. Building trust quickly and approaching every situation objectively, Dina helps teams tactically take on the first six months post-close, building strategies, developing KPIs that move stock price, and creating psychological safety for employee transition teams, focusing on solving the right problems and economics of best choice. She encourages strategies that develop the right culture for sharing great ideas and safety for frank conversations, and she believes that retention strategies should be your number one focus to maintain stockholder value.

​Dina created Diagnostic Thinking in 2016 to fix ‘broken thinking’ and has helped hundreds of women around the globe create career acceleration and a life they love. She leveraged her own frustrations of being over-promised and underserved to create a better process for developing confidence for decisions when fear enters in. Dina is co-author of Think Differently…18 Strategies to Fix Broken Thinking, solving the right problem at the right time.

In 2022, after two years of co-coaching and facilitation, Dina partnered with Sharon to share, and present Diagnostic Thinking through Ace Coaching Co.

Together, they are transforming the lives of Women Leaders globally.

Dr. Marla  J. Vannucci

Dr. Marla J. Vannucci

PhD, Principal Consultant

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A Licensed Clinical Psychologist and a former  Associate Professor at Adler University, Dr. Vannucci received her MA and Ph.D. in Counseling Psychology from Northwestern University, and her BA in psychology from New York University.  She has worked in a variety of clinical settings and brings expertise in organizational consultation, including designing healthy workplaces, leadership and employee development, institutional assessment, and coaching.
Heidi P. Weinstein

Heidi P. Weinstein

MBA, Principal Consultant

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A senior consultant specializing in executive and employee compensation consulting, Heidi provides consulting services in the areas of base pay design, incentive plan design, performance management and measurement, and human resources strategy.
Marianne E. Hess

Marianne E. Hess

MSN, CCRN-K, Clinical Consultant

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A clinical expert with a broad range of experience nationally and internationally, Marianne is a hospital education coordinator, critical care, for a renowned tertiary care hospital in the District of Columbia and served the Global Education Development Institute as a board member for 20 years.

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Kim Powell

Scheduling and Service Coordinator

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Kim is the mastermind behind making things happen in a timely manner for SMW clients and is now celebrating 10 years with SMW Group LLC. For information on Coaching, Consulting, or Speaking, contact kim@smwgroupllc.com.